Try to suspend disbelief for a second, at the idea of somebody else telling you to use Social Media. What’s worse, not any Social Media, but Google+.
Isn’t “G+” a new platform where nobody visits? Perhaps you've not really heard of it and are barely getting to grips with LinkedIn.
If you have a website and want it found more regularly, you should be interested in Google+.
The company that directs most traffic around the internet owns a social media platform and uses “social signals” as an important part of it’s strategy to decide if your website is relevant to the potential client.
In English – your website pages are more likely to get found if you’re active in Google+. There are other good things about it too, but that’s a big enough one for me.
It’s more than "just" a social media platform. It seems like a wrapper around everything that they do. If that’s not a good enough reason to think it’ll last I don’t know what is.
You might not be ready to switch to using it all the time, yet, but you should start using it - even if only to prove to Google that you're real. Click here to download our free guide to creating a social media strategy for you... (email address required)
Am I moving totally over to it, no - there are still too many prospects on the others too; but time will tell.
What do you think about Google+ for your firm?
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