We have just been having a debate in the office about the pronunciation of the word "liquorice" (Don't ask). It appears that there is only me that pronounces the "ice" at the end of the word, the rest of the guys here at Ralli, say "ish". I've never heard anything like it. I've asked a couple of posh people, they say "ish" as well!!! It's ridiculous. It ends "ice" - not "ish".
That of course, got me thinking about my pet hate of the moment (I have several, but this is my favourite at the moment) - spelling, grammar and punctuation. Now, I had a very basic secondary school education and during the times when I wasn't standing outside the head's door for having put bubble gum in Nicholas Dransfield's hair, I was actually concentrating in English as it was one of my favourite subjects. (I only ever got up to mischief during maths, getting the cane was preferable to alegebra and long division). So, despite my secondary education, I did get some O-levels and as I say, I enjoyed English. Everything made sense, the use of the apostrophe wasn't that confusing, I'd look forward to spelling tests, loved comprehension and precis (ask a youngster today if they know what precis is, you'll be looked at as if you're some prehistoric dinosaur!)
My favourite game at the moment, is taking photographs of signs that are grammatically incorrect and posting them on Twitter. Yes, I need to get out a bit more, but hey. I nearly caused a multi car collision the other day when pulling over to photograph a shop window with an advertisement for a sale of "stationary". What on earth are children taught in schools these days? I receive emails saying "Dear Gill, Hope your well" I delete them without answering, such is my disdain for all things incorrect. If I ever make a spelling mistake because I'm rushing something, I go into a frenzy, trying to recall the email or scribble out a handwritten note. And don't get me started on text speak and "have" "of" "there" "they're" "their" "too" "to" "two" et al. I am driving myself round the bend!
As someone responsible for the marketing of this firm, I go over everything with a fine toothcomb and I go into meltdown if something isn't quite right. Is it important or am I just being a pedant? Personally, I think it IS important and I don't believe we should settle for poor English skills. I've seen job applications land on my desk with such poor English that I actually feel like contacting the applicants and telling them how poor it looks. Surely if you are looking for work in a profession like ours, your English has to be up there??
Right, I'm off to put my application in to join the apostrophe society - and yes, such a thing does exist. I am issuing a joint application for the Ralli team.
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